News releases

Filter by brand

Filter by category

27 Jun 2018

Mr Kipling gets tropical with new Flamingo Slices

​Premier Foods is getting ready for summer with the launch of limited edition Mr Kipling Flamingo Slices, helping retailers tap into this emerging consumer trend for the fabulous flamingo.

11 Jun 2018

Cadbury Cakes kicks off summer of football with two limited edition themed products

Premier Foods is adding two limited edition treats to its popular Cadbury Cakes line up to help retailers make the most of the fast approaching summer of football.

07 Jun 2018

​2017/18 Annual Report and AGM

We are pleased to advise that our 2017/18 Annual Report was published today together with the notice of the 2018 Annual General Meeting (AGM). 

31 May 2018

McDougalls Young Baking Team shortlist 2018

Premier Foods is bringing back its McDougalls Young Baking Team of the Year competition for the fourth year running, with more prizes than ever before. New for 2018, schools will have more opportunity to win kitchen equipment as everyone shortlisted to take part in the live final, at LACA – The Main Event, will be rewarded.

21 May 2018

Mr Kipling delivers a Splendiferous summer with limited edition Roald Dahl packs

- Mr Kipling is launching a brand new limited edition Roald Dahl themed range this summer
- With four fun new cakes available from the end of May, all inspired by iconic Roald Dahl stories, an on-pack promotion will give shoppers the chance to win thousands of great prizes
- The core range will also undergo a refresh over the summer with a flash on packs to highlight the promotion.
- The campaign will be supported with in-store and digital activation

15 May 2018

We announce our Preliminary Results for 2017/18

This morning we released our Preliminary results for the 52 weeks ended 31 March 2018.

Brands people love

You'll find one of our much loved brands in 96% of British households.

Our brands

100 years of history

When were Mr. Kipling cakes invented? Where does the name Bisto come from?

Our heritage

Playing our part

Caring for the environment, and building trust in our supply chain.

Our part